3 Three weeks before the Winter Olympics begin in Russia - the U-S State Department has issued an alert, for Americans heading to the games in Sochi. This comes as Russian authorities arrest numerous people with alleged links to terrorism. They want Americans, planning to attend the games-- to be on high alert and cautious, after a series of suicide bombings left 30 people dead. These warnings from federal authorities-- are motivating a Ponte Vedra-based company. Survival Straps, has been tapped to outfit Team USA in the 2014 Winter Olympic Games. Channel 4's Adrienne Moore caught up with the company CEO... Adrienne joins us LIVE with the items athletes will be sporting... and how they could help in the event of an emergency ... Adrienne? 3 3 . 3 Kurt Walchle is CEO of Survival Straps. After contracts with the PGA Tour and other big companies... he said it made sense to go after the largest sporting event on the planet. And all - with THESE... small bracelets... that have already proved to be life-saving. 3 00-05 17-22CLIP 07868Z Kurt Walchle/CEO, Survival Straps 28:27-32 IT'S FASHION... MEETS FUNCTION... FUNCTION THAT WAS PUT TO THE TEST LAST YEAR...DURING THE BOSTON MARATHON BOMBINGS.CLIP 07868Z Kurt Walchle/CEO, Survival Straps 30:36-52 KURT WALCHLE IS THE CEO OF SURVIVAL STRAPS - A PONTE VEDRA BASED COMPANY HE STARTED WITH HIS WIFE 7 YEARS AGO. LAST YEAR, THEY PROVIDED GEAR TAGS, BADGE HOLDERS AND MILITARY ISSUE PARACORD BRACELETS TO TEAM USA ATHLETES DURING THE SUMMER OLYMPIC GAMES IN LONDON. FOR THE UPCOMING GAMES IN SOCHI, RUSSIA...THEY'VE SHOT...AND SCORED.. AGAIN.31:49-59 WITH SOME 800 WINTER ATHLETES TO PREPARE ITEMS FOR....KURT ESTIMATES IT'S ABOUT 20-THOUSAND DOLLARS WORTH OF BUSINESS. MONEY - HE PLANS TO PAY FORWARD IN A BIG WAY.29:43-54 Kurt says Survival Straps will be involved in gearing up for the next Summer Games as well. In case you're wondering - TEAM USA isn't the company's only big client. Some of their top clients include: Harley Davidson, Louisville Slugger, the PGA Tour, and 36 different Universities. AM, CH.4, TLS. Adrienne, What are the prices on some of their products?Adrienne: Prices start at 12-bucks.... and go up to 50 dollars depending on what you want. For example...this Florida Gator bracelet will run you $30. If you'd like more information, we've set up a link on our story... just go to news-4-jax-dot-com.