From the drug store to the department store, shelves are packed with skincare products promising all kinds of things, and Tara Weng is always looking for the next "big thing."
"I go for products that say 'repair sun damage,' and anything that says ‘diminishes lines and wrinkles,'" she said.
Last year, more than $5 billion was spent on facial skincare, and for many, finding the perfect product can be a guessing game.
"Sometimes its just going to the store and looking around," said Weng.
To help you put your best face forward, we teamed up with Board Certified Dermatologist, Dr. Ranella Hirsch to bring you the latest and greatest skincare ingredients, a hot topic at this year's American Academy of Dermatology meeting.
"We've got something for everyone. Every price point, every type of skin," said Hirsch.
She says all are backed by exciting clinical research. We'll start with Retinols, which Hirsch says are time proven acne fighters that recently received a "facelift."
"They've been made and focused on people with very sensitive skins, who historically haven't been able to tolerate using these potent ingredients," said Hirsch.
Next, Rhamnose is a sugar extract that promises to help fight wrinkles. Hirsch says it targets the layer of tissue in between the dermis and epidermis.
"Sending a message for it to increase its regeneration of skin cells, including collagen and fibroblasts. By extension, the skin looks younger and smoother," she said.
Or, there's rose apple leaf to help reverse sun damage. Cosmetic chemist Ron Robinson, who is the CEO of BeautyStat.com says it's a potent anti-oxidant.
"It's great when used in conjunction with a product that contains sunscreen," said Robinson.
And two ingredients are making a major comeback.
"When ingredients make a comeback, there's new research or data that's showing that it provides additional benefits to the skin that may not have existed before," Robinson said.
Coenzyme Q 10, which helps produce the skin's energy, is also a proven anti-oxidant.
And Hirsch says Niacin, or Vitamin B3, is known for more than its moisturizing power.
"It's gaining new life in its abilities to potentially exfoliate the skin, and also as protecting the skin's barrier," said Hirsch.
When finding the right product for you, Hirsch says, "Find the thing that is most concerning to you about your skin, and then target new ingredients based on those items. Trying to fix too many things at once is a recipe for disaster."
Since sun damage is on Weng's list, she added a lotion with rose apple leaf to her regimen.
"I did notice that it made my skin softer. Overall, I thought it was a pretty good product," Weng said.
Don't be afraid to ask your dermatologists questions and our experts agree that if you can, definitely try before you buy. Don't be afraid to ask for samples and test products on your arm. At the end of the day, the best potion or lotion is the one that you'll use regularly.
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