Fla. Book Seller Drops Comic With Smoking Hero
Principal: 'It's Against What We're Teaching'
POSTED: Tuesday, March 30,
UPDATED: 2:22 pm EST March 30,
2004
IRWIN, Pa. -- A comic book whose hero is empowered by
smoking cigarettes is being filtered out by the Florida company
that sells it through school book fairs.
Scholastic Inc. stopped selling the Japanese comic "Shonen
Jump," which is an offshoot of Yu-Gi-Oh trading cards, after a
complaint from the Norwin School District in Westmoreland County,
the Lake Mary, Fla.-based company said Monday.
The company sells books to students to promote interest in
reading, and officials there said they understands concern about
the book, which was included on its sales list because the related
trading cards are popular with preteens.
The comic book in question was purchased by a fifth-grader at
Hillcrest Intermediate School in December. The school principal,
Rosemarie Dvorchak, was stunned by its content.
"This is a fifth- and sixth-grade building," Dvorchak said.
"These are 10- and 11-year-olds. It's against what we're teaching,
it's against our DARE (Drug Abuse Resistance Education)" program.
In addition to the cigarette-smoking hero, the comic included
mild profanity, a character with a swastika on his forehead and a
female character who asks readers to buy the comic again so they
can see which "hot guy" would die in the next issue.
"We do have an editorial board, and it's a very lengthy and
challenging process," said Teryl McLane, a publicity official for
Scholastic Inc. "We try to be thorough, but there is a challenge
with cultural differences. In Japanese culture, some of these
things are acceptable."
In Japan, for example, a swastika is seen as an ancient Hindu
symbol of goodwill, she said.
The company said they'll reimburse anyone who bought the book,
but it's unclear how many were sold in the district.
Copyright 2004 by The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.