As the YouTube trolls became meaner and filthier, Wilson actually offered to take down the video. But he and Black's family eventually chose to leave it up.
Soon after his "Friday" success, Wilson left the production company he founded to start a new one, PMW Live. Then, about a month ago, Wilson was struck by a bolt of inspiration: He needed to write a song about Thanksgiving.
Mind you, when I get inspired I toast a bagel.
So, keeping to his formula of simple, repetitive lyrics that kids can easily memorize, Wilson wrote "It's Thanksgiving" and recorded a demo in his own voice. But, he needed a new, young star to make it shine. And that's when he offered it up to Nicole Westbrook, a 12-year-old singer/rapper he had already been working with on two other songs.
However, this time, instead of the client paying Patrice for his services, he solicited her. Wilson knew he had something potentially big.
His holiday jam/disaster/reason-to-doubt-the-value-of-life didn't go completely gangbusters right from the start. It took a minute. Last week, when intern Lorenza passed along the video for "It's Thanksgiving" it only had 28,000 YouTube views. Now it has over 8 million.
So, maybe someday I'll brag to my grandchildren about how I was there from the very start. That I was an original, man! And then I'll have them change my colostomy bag.
Anyway, it looks like Wilson has another bona fide hit. And, Westbrook seems to be ignoring the trolls. In a recent interview with ABCNews.com, she noted that "Patrice had told me it was so hard for (Black) because she gave into all the negative feedback. I'm just not like that. I'm staying as far away from that as I can."
Wilson understands the vitriol . He told me, "The haters hate. They have every right to hate. It's OK. I don't get offended. As we read the comments, sometimes I laugh. Freedom of speech."
To record a song and video with PMW Live costs anywhere from $5,400 to $7,000. But you still have to audition, keep it PG, and, I suppose, possess something that resembles talent. I think my kitchen table has a shot.
But once you're in -- and once you pay -- Pato's team handles everything from start to finish.
"I make great songs," he says. "It's not by luck. It will always happen so far as you have the right recipe, which I do."
Of course, when I get creatively inspired I don't need a recipe. I just need a toaster.