JACKSONVILLE, Fla. - The Florida Lottery keeps breaking sales records for its scratch-off tickets.
Lottery officials on Monday announced that it sold $74 million worth of scratch-off lottery tickets during the week that started March 4. This is the fifth-straight week that the lottery has broken its weekly sales records.
Last week, the Florida Lottery launched a new $20 scratch-off ticket. Lottery officials also held an event at The Villages retirement community in Central Florida.
"Immediate gratification. You scratch and know if you won," said Stephen Galaydick, the Florida Lottery's Jacksonville district manager.
Florida Lottery officials said the state has joined two other lotteries in New York and Massachusetts where weekly scratch-off sales exceed $70 million. Florida usually sells 60 different types of scratch-off tickets at one time.
The lottery is projected to sell $4.9 billion worth of tickets during the state fiscal year that ends June 30.
"We just happen to have an over $180 million Powerball jackpot," Galaydick said. "People are seeing the jackpot, seeing the new game and trying it."
Just in the Jacksonville district, the lottery had $5.6 million in sales. Natosha Owens plays often.
"As much as I can. When I feel lucky, I buy me a few tickets," Owens said. "I just won me $10 and I bought it as a $5 ticket."
"Usually I hit pretty big a lot," Owens added. "Sometimes at least once a month I may hit for $30, $40. The biggest I ever hit on a scratch-off is $1,000."
A portion of the money paid to the Florida Lottery goes to the state's education fund.
Copyright 2013 by News4Jax.com. The Associated Press contributed to this report. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.