Not only are the fans enjoying the atmosphere at Mumford and Sons, but St. Augustine businesses are enjoying extra bodies in the door and a boost in sales.
Mumford and Sons played Saturday evening and business was booming at Pizzalley's on St. George Street, and the servers couldn't have been happier.
They were thrilled about the extra bodies coming through the door and they said positive energy from the concert is obvious.
"Tons of people are here, coming in on foot We just have tons of people coming in here," said Jasmine Sparkles of Pizzalley's pizzeria. "Yeah, and usually when we're all consumed like this. We kind of get complaints like, Fourth of July is the busiest night of the year. So far, everyone has been really happy with the business and everything."
Not only that, the girls said their earnings last night were more than they'd gotten in the last two weeks.
It's the same at Hotshots Bakery and Cafe, a few blocks away on Granada Street. Sherry Stoppelbein is the owner and said business is slow this time of year, but she's glad to see that's not the case this weekend.
"We've got the band right across the street, one of the stages rather, so it's definitely helped," said Stoppelbein. "September is not a good month and if I compare this weekend to last year at this time, I know it's much, much better."
Stoppelbein told Channel 4 her sales are three times better. All in all, these businesses couldn't be happier with the festival.