Highlights: Jaguars State of the Franchise

JACKSONVILLE, Fla. – There were several different topics discussed during the Jaguars annual State of the Franchise. Here are a few highlights from the hour-long presentation.

Jaguars owner Shad Khan:

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“All of us are proud to take this opportunity to give our fans and partners a crystal clear look into where the Jacksonville Jaguars are as a franchise, and where we plan to be in the future.  And we plan to be in Jacksonville,” Khan said.  “But, we don’t want to be a franchise, on or off the field, that merely exists.  We want to thrive and be respected.  We shouldn’t be satisfied with where the Jaguars are commonly associated as a member team of the NFL.  We have a vision to share on how to get that done so that we have a franchise that is not only stable here in Jacksonville, but also promising.”

Khan also stated that the Jaguars need to be better on the field in 2016. Last week the Jaguars gave head coach Gus Bradley a one-year contract extension. Khan explained the thinking behind that decision. “Gus and the coaching staff moves are designed to give us stability and certainty in the future. Our goal is to win in 2016.”

Jaguars team President Mark Lamping:

- “Wasn't it wonderful for this community not to be one of those franchises rumored to be moving to Los Angeles.”

-Jaguars are focused on downtown.  More people work and live and come downtown that benefits the Jacksonville Jaguars.

-Profits are tied to revenue. "Fans don't care if we're profitable. Profitable teams are more likely to go to the playoffs."

-We have to recognize that most people who are Jaguars fans are also fans of other teams. We're not going to change that.

-Our involvement in London makes us more stable in Jacksonville.

- Jaguars local fan base grew by 21% last season. That was the 2nd largest growth in the NFL.

Lamping on new indoor practice facility and amphitheater:

 “This project and these facilities will allow us all to imagine new possibilities for events and entertainment in downtown and in the Sports Complex area,” Lamping said in presenting the details. “We want to attract fans of football, concerts, the arts and many other interests to a new entertainment venue that Jacksonville has not had before.”

-Link to pictures of the new facility

Ticket prices:

-General admission tickets at EverBank field are the second cheapest in the NFL

In the Jaguars’ ticket pricing plan for 2016, 5% of the seats in the stadium will decrease in price, 10% will be unchanged, and 46% will be unchanged if they are renewed before the early renewal deadline. Another 15%, all of which are located within the newly-improved and upgraded US Assure Clubs, will face an increased price although those prices will be reduced if they are renewed early.

The remaining 24% of the seats in the stadium that are receiving a price increase were not occupied by Season Ticket Members in 2015. The effective increase in average ticket price will be just 3.6%. Ticket renewal notices and details will be sent to Season Ticket Members next week. Season Ticket Members will receive Loyalty Reward Pricing if they renew their tickets by the early renewal date of February 29.


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