Local show turns trash into fashion to benefit Matanzas Riverkeeper

Several local groups are teaming up this weekend to turn trash into fashion and raise money for the Matanzas Riverkeepers. Michelle Vijgen, one of the organizers, joins us to provide more information about the event.

ST. AUGUSTINE, Fla. – A fashion show Saturday in St. Augustine is raising money for the Matanzas Riverkeeper with more than 100 models decked out in fashions created from trash.

That’s right -- the show is turning trash into treasure to benefit the environment.

The Panache Love Your Mother Eco Fashion Show starts with cocktails at 7 p.m. ahead of the 8 p.m. show at Blue Waters Jewelers at 500 Anastasia Blvd. in St. Augustine.

To get tickets, click here.

Organizer Michelle Vijgen said the annual eco fashion shows started as a way for Panache to give back to the community but they have evolved into a passion project for her team.

Eco Latino Conservation Zone Fashion Show (Provided by Panache)

“We love everything about this show. It gives us a chance to be creative, bring our community together, and raise awareness about issues that are important to us -- like clean water!” Vijgen said.

She said the 2022 show is the biggest they have produced yet with 18 designers and over 100 models.

It’s already raised over $50,000 in sponsorships alone.

“We have Bartram Trail Design Acadamy, multiple local businesses, and several Aveda salons from across the state. We are pumped!” Vijgen said.


About the Author:

A Jacksonville native and proud University of North Florida alum, Francine Frazier has been with News4Jax since 2014 after spending nine years at The Florida Times-Union.