Nordstrom opening stores with no merchandise

JACKSONVILLE, Fla. – A new concept from retailer Nordstrom features personal stylists, manicurists, a tailor, beer and wine - but no clothing, shoes or merchandise of any kind.

As retail continues to evolve, leading retailer Nordstrom is launching a new kind of retail concept and neighborhood hub on October 3rd in West Hollywood.

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Dubbed ‘Nordstrom Local’, this service-focused concept store has no dedicated inventory – rather, customers who want to shop will have access to personal stylists, who can transfer merchandise in for customers, as well as a suite of convenient services like Buy Online, Pick-Up In-Store (available same-day), Alterations & Tailoring, Trunk Club services and manicure appointments.

Customers will also be able to make returns at Nordstrom Local from Nordstrom stores, Nordstrom.com and Trunk Club.

Just as retailers like Macy’s and Target are looking to shrink their footprints, the new Nordstrom Local concept follows suit by clocking in with a roughly 3,000 sq ft layout- much smaller than an average 140,000 sq. ft. Nordstrom store.

Nordstrom Local will have one styling suite and eight dressing rooms surrounding a central meeting space where customers can sit comfortably, enjoy a glass of wine or beer, and chat with their Personal Stylists.

Customers will also find Alterations & Tailoring and Order Pickup at the entrance, and items can be hand-delivered to a customer's car via Curbside Pickup. 

Click here to read the full article on Modern Cities.