Pill promises 24-hour sun protection

Company says pills are all natural, safe, effective

Headline Goes Here

HOUSTON, Texas - One pill all day long. No need for sunscreen.Sun Assure promises to do just that. The company said the pills are all natural, safe and effective with protective properties equal to an SPF 30 against both UVA and UVB rays.

The active ingredients include vitamins A, C, E and zinc. Antioxidants the company says protects the skin from the inside out.

UTHealth Dermatologist Dr. Valencia Thomas said, "Currently, we do not have FDA approved vitamins that can provide us with the appropriate sun protection factor. So currently, although research is promising, we don't have a standard pill or antioxidant supplement that can actually give us the protection we need."

Thomas is concerned people would rely on the pills instead of tried and true sunscreen.

"At this time until we get more evidence, I would not substitute sunscreen applied directly to the skin for these other topical or oral agents," said Thomas.

Until such a product is approved by the FDA, Thomas recommends sunscreen with a minimum SPF of 30 and reapplication every two hours.

A 30 day supply of Sun Assure costs about $30 and is only available online.

Copyright 2013 by News4Jax.com. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.