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Traffic Anchor/Reporter

News4JAX, the #1 station in Jacksonville is looking for an experienced, energetic Traffic Anchor/Reporter to be a key part of our news team. This role is responsible for delivering accurate, timely traffic reports across on-air broadcasts while also owning the Traffic, Transportation, and Construction beat. The ideal candidate is a strong storyteller who understands how mobility issues impact our community and can translate complex information into clear, actionable content for viewers and digital users alike.

This is a multi-platform position requiring excellence on television, streaming platforms, and digital channels, with an emphasis on breaking news, enterprise reporting, and audience engagement.

Key Responsibilities

On-Air Traffic Anchor

• Deliver live and recorded traffic reports during newscasts, breaking news coverage, and severe weather events.

• Clearly communicate traffic incidents, construction impacts, road closures, transit disruptions, and alternate routes.

• Collaborate closely with producers, meteorologists, and assignment desk to ensure seamless coverage.

Traffic / Transportation / Construction Beat Reporter

• Own and develop the station’s traffic, transportation, and construction beat.

• Pitch, report, and produce enterprise stories related to roadway safety, infrastructure projects, commuting trends, transit systems, and government transportation decisions.

• Build strong relationships with transportation agencies, law enforcement, DOTs, city planners, and community stakeholders.

• Provide context and accountability reporting that goes beyond daily traffic hits.

Multi-Platform & Digital Focus

• Create content for streaming newscasts, OTT platforms, website, and mobile apps.

• Write and publish digital stories, breaking news updates, and explainers.

• Use social media to share traffic updates, promote stories, and engage with viewers in real time.

• Contribute to special projects, interactive maps, and data-driven traffic coverage.

Newsroom Collaboration

• Participate in editorial meetings and contribute story ideas.

• Assist with live field reporting as needed, including breaking news and major events.

• Maintain a professional, credible on-air presence that reflects the station’s brand

Preferred Qualifications

• Bachelor’s degree in Journalism, Communications, or a related field preferred.

• Prior on-air experience as a traffic anchor and/or reporter. (2-3 years preferred)

• Strong live reporting and breaking news skills.

• Demonstrated ability to produce content across TV, streaming, digital, and social platforms.

• Knowledge of traffic systems, transportation issues, and local geography preferred.

• Proficient with newsroom systems, traffic software, and digital publishing tools.

• Excellent writing, storytelling, and communication skills.

• Ability to work flexible hours, including early mornings, evenings, weekends, and holidays.

Desired Attributes

• Strong editorial judgment and attention to accuracy.

• Comfortable explaining complex issues in a clear, relatable way.

• Self-starter with the ability to manage a beat and generate enterprise content.

• Engaging personality with a community-first mindset.

• Calm and confident under pressure during breaking news situations.

Additional Information

WJXT/WCWJ is an Equal Opportunity Employer. In addition to complying with the requirements of federal law, WJXT/WCWJ will comply with applicable state and local laws prohibiting employment discrimination. Any offer of employment is conditional upon the successful completion of a pre-employment drug screening, investigative background check, employment/education verifications and reference checks.

Contact

Interested candidates, please submit your resume and cover letter detailing your relevant experience to Robert Brown rbrown@wjxt.com.


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