Determined to be No. 1 on any front in this wild new world of marketing in college sports, Colorado introduced a branded sideline bathroom for Deion Sanders in its opening game against Georgia Tech. Friday night’s sponsor is Depend undergarment.

Deion Sanders didn’t get a chance to fully enjoy the moment as his son, Shedeur, and his like-a-son, Travis Hunter, had their jerseys retired Saturday before the spring game.

Bill McCartney, who coached Colorado to its only football national championship in 1990, has died.

Deion Sanders has brought the buzz back to Boulder.

Deion Sanders says a report stating Colorado has offered him its head coaching job is true and he has also received interest from other schools.