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Three stripe life: Trevor Lawrence announces endorsement deal with Adidas

Future No. 1 pick has already become a prominent national pitchman

Trevor Lawrence has signed an endorsement deal with Adidas.
Trevor Lawrence has signed an endorsement deal with Adidas. (Adidas)

JACKSONVILLE, Fla. – Trevor Lawrence has confirmed another major national endorsement deal.

Not bad for a player headed to the small market Jaguars.

Lawrence, the presumptive No. 1 pick of the Jaguars in Thursday’s NFL draft, announced that he had signed with the brand on Wednesday. Sportico had previously reported of the deal.

“I’ve always been a fan of Adidas and I’m excited to join the team as I take the next step in my career. Adidas’ brand attitude of ‘Impossible Is Nothing’ is a message that really resonates with me both on and off the field. We are building for the future and I can’t wait to see what lies ahead with this partnership,” Lawrence said in a release.

The national brands that Lawrence is racking up even before he makes it into the NFL are significant. Lawrence has already landed endorsement deals with major names in Gatorade and Bose. Lawrence was also the subject of exclusive trading cards by Topps, which were designed by his brother and sister-in-law.

He also signed with a crypto app, Blockfolio, which will pay a portion of his endorsement earnings in cryptocurrency and deposit it into his Blockfolio account, according to Forbes.

Numerous national media had speculated that Lawrence playing in Jacksonville as opposed to a larger market like New York would hurt his chances at major endorsement contracts. That hasn’t been the case.


About the Author:

Justin Barney joined News4Jax in February 2019, but he’s been covering sports on the First Coast for more than 20 years.