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5,000 free Easter lilies gone in 1 hour during Channel 4 giveaway

Vehicles lined up at Channel 4 early Saturday morning for drive-thru lily distribution

JACKSONVILLE, Fla.Loop’s Nursery partnered with News4Jax to give out Easter lilies to everyone who drove through WJXT’s parking lot early Saturday morning.

“We have extra Easter lilies that aren’t going out to grocery stores, aren’t going out to churches because of all the orders that have been canceled due to the virus," said Dee Loop with Loop’s Nursery.

People drove up, popped the trunk or liftgate and the lilies were placed into the vehicle. Social distancing was strictly enforced.

Within one hour, all 5,000 beautiful Easter lilies were gone!

“It just goes to show how people are expressing their love and gratitude to those that celebrate Easter,” said Kimberly, a News4Jax viewer. “Love is in the air, it’s in the atmosphere, everyone is sharing.”


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